LinkedIn is the go to source to find business connections, but there are some limitations to your free membership on the platform. For those of us that need to be a bit more aggressive in our business development efforts, there are other paid options that give more access. LinkedIn Sales Navigator is the ideal option for sales people. Here’s a step by step walk through showing how to find prospects using LinkedIn Sales Navigator.
To perform a search for prospects, click on the Sales Navigator icon at the top right of your LinkedIn profile. A new tab will open for Sale Navigator and this will be the top of the screen.
Hover over the Advanced button, and click Search for leads.
A box will pop-up will several filters for you to choose from and perform a search.
We’ll use these filters as an example: contacts in the U.S., who work in the accounting industry, and who have been an owner or partner for one to two years.
After you click Search, you’ll see you’re list of prospects.
We recommend using the arrow above the Find All button to locate the filter Posted on LinkedIn in past 30 days. Clicking on this filter will allow you to see prospects who are active on LinkedIn and are more likely to interact with your outreach messages.
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Now that you’ve found your ideal prospects, you can use the Find and Find All buttons to add their contact info to your Seamless account. For information on using Seamless with Sales Navigator and how to get a prospect list ready for a campaign, read our blog Steps to Find Leads and Finalize Lists.